This Slashdot article on an IE/Y!IM clickfraud exploit makes me wonder if the whole basis of online advertising is under assault, if there’s a chance we could see the sort of collapse that followed the banner-ad kiting practices of bubble 1.0, and if some new models of search engine ad-word placement are going to have to emerge to continue to fight this arms race.
What to do about clickfraud?
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This page contains a single entry by mediajunkie blog janitor published on October 3, 2006 6:10 PM.
Bad ad placement was the previous entry in this blog.
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